| Find your brand personality! | ||
| DUO Design and Strategy Inc. | Toronto, Ontario | |
| cscertainly (Profile) | 14:37 6 Oct, 2011 | |
| I learned about brand personality from Morgan Spurlock's movie 'The Greatest Movie Ever Sold' when he went to see a professional. Brand Personality is basically the personification of your brand--in Spurlock's case "playful and thoughtful". This made me want to discover my own, so I started sourcing brand personality consultants online. I came upon Nora Camps of DUO who is not only a brand personality consultant, she's a business storytelling expert. She taught me of the importance of including story in my brand--no matter what advancements are made in marketing, nothing is as timeless as a good story. I highly recommend the services of Nora Camps and DUO Design and Strategy Inc. | ||
